Need a boost to find the domain name for his blog?

Even before create your blog, there is a crucial step to take... The choice of its domain name !

If you haven't found the name of your blog yet, I invite you to read my article on the subject: find the name of his blog. I'm sure you'll find a lot of leads before you attack the domain name of your blog.

The domain name of your blog is far from trivial. It is through this one that people will identify your blog. For this reason, you have to do a real job to ensure that you get a domain name that has an impact on your potential readers.

Even if it is not directly related to the likely success of your blog, it will contribute in various ways. This is what we will see as this guide unfolds.

In this article, I will give you all my best advice.

To you the ideal domain name for your blog!

But then, what exactly is a domain name?

In this chapter, I will give you the minimum basis for understanding what a domain name is. Don't panic, we'll see only the main lines together, without getting too much into the technical details. Just enough.

In short, the domain name is the address of your website. It's like your mailing address. If you are staying "20 rue de la quiche lorraine", your website is located at "votrendd.tld".

This address is also visible on your browser, as here:

What is this web address composed of?

This address is made of three elements:

1. The prefix, often materialized by the "www."
2. The domain name (blogaddict for example)
3. And finally, its extension (.fr, .com, etc.)

To illustrate all this, here is an image taken from the site of theAfnic (the body that manages the extension .fr)

It's that simple!

Opt for custom domain name or not? Why have his own domain name for his blog?

If you start blogging, maybe you started by creating a blog on an autonomous platform like WordPress.com, Wix or Blogger.

These blog platforms allow anyone to create a blog entirely free of charge. They even offer you a domain name on theirs (which gives monblog.wordpress.com).

If it's great to blogging occasionally, if you want to go further in its customization and upscale, you will find yourself very limited, except by going to the caisse (and this is not given).

I tend to advise these kinds of services to real amateurs, without any ambition other than writing what goes on their heads on the internet.

But let's go back to our domain names.

To opt from the beginning for its own domain name is, in a way, a saving of time. I'll explain.

If you start your blogger career with the subdomain of a platform, all the SEO work you've done so far will be lost when you finally get your domain name.

Moreover, it is not uncommon for those who then move to their own domain name to change it afterwards. You will therefore have to rework to have your readers identify you with the new one.

But the most important argument in my view is the credibility and seriousness of granting a personalized domain name. Actually, it's a sign of seriousness.

Indeed, at first glance, a non-proprietary sub-domain does "amateur" ex officio. It's not an evil in itself, but think about it.

Is it important for you to inspire a certain professionalism with your blog?

It therefore depends on your ambitions and the purpose of your projects.

Another advantage of having your own domain name: email

Yes! What's more pro than an email address of the type "contact@monsurperblog.fr" ?

With your domain name, it is possible and usually super simple to set up. This is another asset in favor of your upscale.

Which extensions do you prefer?

There are more than a thousand extensions.

However, only 3 seem to stand out for our blogging activity. It's these three we're gonna prefer.

It is:

• .fr
• .com
• .net

When searching for a domain name, it is these four extensions that you should focus on.

Having said that, it seems important to tell you a little more about each one of them.

The .fr is a ccTLD (for Country Code Top Level Domain, for countries). Management and its development are delegated by the French State to theAfnic. It is the extension par excellence if your site targets the French market, but can also be used for the whole of the Francophonie, even if one favours an extension per country.

The .com is a gTLD (for Generic Top Level Domain) and is the most popular extension of the web. This is the most popular and is also the reason why the most common terms are already reserved. It's a little extension by default. If you wanted to get blog.com for example, you will probably have to contact their owner and... make a purchase proposal to them.

Despite this, it is obviously not impossible to book a domain name in .com. Because if the generic terms are actually very popular, the brand names you have in mind, they will surely be free.

Let your imagination run away!

The .net is a gTLD and is the second most popular extension on the web (excluding ccTLDs). Net is the diminutive of "network". Personally, I quite like this extension. From my point of view, it is worth as much as .fr and .com.

Why not the .blog?

That's true after all. The .blog extension was specially designed for this.

I do not see any objection to its use, except its price: count at least 25€ to reserve oneagainst 6€ to 10€ for one .fr…

This may seem trivial, but for someone who just starts blogging, it can be a significant cost.

Still, I have one. I love the idea.

That being said, know that the extension has no impact in terms of SEO. And I'm not saying it, it's Google.

What if .com and .fr are already used?

Your competitors have already booked the domain name you want in .com and would like to know if it's a good idea to book it with another extension?

Before taking the initiative to take it in .net or.org for example, it seems to me necessary to go see what the current owners of these domain names are doing.

If they do exactly the same thing as you, it's better to avoid. It is not impossible that you will be sent a lawyer to let this domain name go.

I participated in the NDDCamp in Strasbourg (1 March 2022) and a lawyer specialized in intellectual property law was present.

Various exchanges have taken place and one thing has come out: it is not uncommon for brands to attack anything that closely or far resembles their domain name or brand name.

I have to warn you. Internet is not just sharing and good atmosphere.

What is the ideal length of a domain name?

The number of characters is important in a domain name. The longer the name is, the more potentially difficult it will be to stay in mind.

There is no ideal length in my opinion. It depends on the language, what one wants to make visible and its target.

But in general, I would say that the shorter it is, the better.

According to this example, which of these domain names seems to you the easiest to remember, But also to type?

• adrien-fait-de-la-mecanique.fr ou adrien-mecano.fr ?

I think we'll all agree.?

What is the impact of the domain name on search engines?

Yes, the domain name can have an impact on Google.

Although his weight has been greatly weakened at the rate of years, according to some SEO experts, he remains an asset to his SEO.

Then why don't you take it away?

I think it can only be beneficial for everyone to include one or two keywords in their domain name. Whether they have an impact on SEO or not, it's relevant.

This clearly displays the theme of your blog in addition to perhaps bringing you a slight advantage over search engines. Might as well enjoy it!

The 3 criteria to check to be sure to opt for a good domain name for your blog

1 – An easy to remember and memorable domain name!

It's obvious. The more memorable your domain name will be, the better for your blog.

2 - A keyword related to the theme of your blog is present in your domain name

Integrating a keyword related to your market into your domain name is a great idea. As I explained earlier, there are two main advantages to this:

1. It clearly indicates the niche of your site
2. This can help you in your SEO (even if the impact seems to be low, let's be sure to put all the chances on our side)

3 – He must be direct.

Don't go four ways. Be direct.

Take this example if you ever fall into too long:

• adrien-fait-de-la-mecanique.fr ou adrien-mecano.fr ?

Domain Name Types

Now that you have the basics, it's time to talk about the two great typologies of domain name.

Personal domain name

The personal domain name is composed of First Name+Name.fr or vice versa.

Ideal for a personal blog about his professional activity for example. Like a freelancer, a consultant or something.

I like this type of domain name, because you can't be wrong. Whatever the theme of your blog, you will be assimilated to it. Excellent way to establish yourself as an expert in a field in short.

Company and brand name

Simply.

If your company has a rather original name, why not use it as such?

In itself, it is an excellent practice.

If it's too long, cut words in half. Here is an example: "The Bistro of the Golden Corner" could become "bistroducoin.fr" or "bistrocoindore.fr". Free to you add dashes if you find it more aesthetic.

If you miss ideas, I'll give you an appointment on this article: how to find blog name ideas. J的y gives various methods to find a good blog name.

EMD (for exact match domain) for SEO orientation

The definition of exact match domain literally means "domain that matches exactly". It is a domain name that uses word for word a request.

Here are some examples: shoes.fr, learn-la-photo.fr, creerunblog.fr, etc.

Depending on your activity, this can be very interesting to opt for this type of domain name.

This typology is perfect for a niche blog. However, keep in mind that it will not be obvious to broaden its initial theme, even if nothing is impossible. These are not the examples that are missing.

Not to mention the SEO benefits that an EMD can provide.

How do I know if my domain name is available? Where to buy your domain name?

There are dozens (if not hundreds!) of services to determine whether or not a domain name is available. But my favorite remains LWS, in which I have moreover most of my NDDs.

Just enter our ideas in this field and press the input key:

The tool then displays you a whole list of available extensions.

In addition, LWS offers a price for a very attractive first purchase: 3.59€ for a .fr and 8,38€ for a .com. Cherry on the cake, the support is really great.

Do I have to buy web hosting with my domain name?

No.

If you already have accommodation somewhere, there is no obligation to pay for one when buying a domain name.

However, it could make your life easier if you don't have one. Indeed, it is not uncommon, when purchasing a domain name and hosting at the same time, for both to be linked automatically.

No specific manipulations to be performed to connect them as a result.

So we just have to install WordPress or another CMS (content system) of your choice.

To go further: Which blog hosting choose?

Conclusion: the choice of domain name for his blog

To conclude this article, I would like to reassure you on a fact: in reality, the domain name of a blog will not be intended for the success or failure of the latter.

What matters most to your readers is the quality of your articles. So don't waste all your time choosing the perfect domain name. To make it simple, I would say that the perfect domain name for a blog is its relevance.

If you have an original name concept, it is likely that your blog will be remembered for that.

If it is an EMD, it will bring you a small advantage over your SEO.

If it is short, it will be memorable.

If it's fun, it will brighten up some visitors.

The Internet is full of content and blogs. There's something to drink and eat for everyone. You make your hole.

Remember that the most important thing is to take action, even if not everything is perfect on all levels.

Now that you have your domain name, all you need to do is provide you with web hosting to host your blog and install WordPress... And finally put your blog online?