A few days ago, I published a full guide on what guest articles are and what they are for.
Today, I share with you the 5 ways to find « spots » to be published.
The guest blogging, also known as d« invited article », is a real revolution for us bloggers.
It is a formidable technique that allows you to increase the traffic of your blog and improve its ranking on Google.
As a blogger, I quickly let myself be convinced by this technique coming straight from the United States.
Why?
Because the benefits are immense!
Not only can you reach a wider audience, but you can also showcase your expertise and grow your blog.
If guest blogging If you are interested, but you encounter difficulties in finding publication opportunities, this article is for you.
Let me introduce you to five infallible methods that will allow you to find your happiness.
Come on, let's go!
Contents
Guest blogging: how to use effectively?
When you practice guest blogging, you write and post an article in your name on another person's blog (blog A). This article contains an external link (backlink) that directs readers to your own blog (Blog B).
Thus, some of the readers of blog A will visit and continue their journey on your blog B, which increases your traffic.
But to enjoy the full power of guest blogging, you need to be careful about two details:
- Quality of content
- The quality of the site on which the article is published
Let's develop all this:
Write good articles
The guest article you'll write will bear your signature. It is therefore essential that your content reflects both your expertise and the brand image of your blog.
It is out of the question of producing a simple banal article. On the contrary, you must create a full-value article!
Put the package in each of your guest articles.
Take your time to find the ideal subject, start a research phase, develop a solid structure and write it as if your life depended on it.
Choose the right sites
As good as it is, quality content published on a « bad » site automatically loses value. There is no need to post an article on a blog that only offers medium content for X or Y reason.
Imagine, you publish an article perfectly written on a blog that only presents articles generated by artificial intelligence. This blog generates little traffic and readers do not engage for lack of depth.
In that case, you will have invested time and energy to write your guest article, but it will bring nothing back. Neither a better Google search engine nor visitors.
This is why it is essential to choose quality sites as a priority to practice guest blogging. To do this, you can rely on the site's authority score, only tools like Ahrefs and Ranxplorer provide, and read some of the articles on the blog to assess their quality.
Top 5 techniques for finding or publishing a guest article
Now, let's get back to the heart of the subject! Here are 5 effective ways to find good sites or post a guest post:
1# Search social networks
The figures speak for themselves:
- More 60% of bloggers choose to share their articles on different social platforms;
- On average, each blogger is present on three different social networks ;
- The Total number of users social networks worldwide exceeds 4.5 billion.
Starting from these statistics, you quickly understand the full reach of social networks.
These are powerful marketing and communication tools. As part of guest blogging, they represent an extraordinary potential.
You can use social networks in two different ways to find guest blogging opportunities:
Search by keywords
This function is sometimes underestimated, and it's really a shame!
To find opportunities for invited articles on social networks, do not hesitate to enter the following keywords in your research:
- Guest article + the theme of your blog
- Guest blogging + the theme of your blog
- Guest post + the theme of your blog
You can do this on Facebook, Twitter and even LinkedIn. If you do not immediately find an interesting opportunity, do not hesitate to repeat this technique several times a week to quickly position yourself on new opportunities.
Go to specialized groups
Some networks, including Facebook, host guest blogging groups. Very active for the most part, they allow to put blogs in contact in order to exchange guest articles.
These are very good opportunities to find what you're looking for, especially since groups often have the advantage of being « donating ».
You publish a guest article on another person's blog, and in turn, she also posts an article on your blog. That makes you kind of content. « free » and high added value.
Attention Keep an eye on the quality of the content exchanged.
2# Search Search Engines
Search engines like Google are a very efficient and simple way to find blogs or post guest posts. This huge database makes it easy to identify sites that practice guest blogging.
To do this, search by entering the same keywords as on a social network:
- Guest article + the theme of your blog
- Guest blogging + the theme of your blog
- Guest post + the theme of your blog
But on Google, don't hesitate to be creative too. Tents several requests as « submit content...» or « become a contributor ...».
3# Search for competition backlinks
Here, I'm going to introduce you to an advanced strategy that allows you to detect sites on which your competitors have obtained backlinks redirecting to their blog. You can get this information through natural SEO tools such as:Ahrefs, Majestic, SEMrush and Ranxplorer.
The aim is to find these external links and then examine them to identify the best of them and possibly contact the sites in question.
The advantage of this method is that it allows you to automatically know that the sites you identify practice guest blogging and that they are in your theme.
4# Propose invited articles to its partners
The fourth technique is simply to ask your blogger partners or friends if you can post a guest article on their websites. In general, this method works rather well because your employees already know you and the quality of your work.
5# Make an announcement
Finally, the ultimate technique is...to talk about it!
Yes, it may sound silly as hello, but I can't tell you how many times the best opportunities came up after discussing it on Twitter or directly on my blog.
Don't hesitate to post a post on your social media to announce that you are looking for guest blogging opportunities or to exchange guest articles. You can also post a small ad on your blog, because some of your regular visitors can hold a blog on the same theme as yours.
Conclusion
There you go!
You now have all the cards in hand to find very good opportunities to publish invited articles.
In summary:
- Guest blogging is a good way to increase the traffic of his blog
- It is necessary to be attentive to the quality Content
- No need to choose a default site
- On the contrary, you have to choose a good site with a certain authority and visitors
- We can find opportunities for invited articles on networks Socialon Google or directly by analyzing the competition
- We must not hesitate to ask his partners or simply on its own communication platforms
Answer
xn88 – Trang Chủ Chính Thức Độc Nhất Dẫn Đầu Casino Trực Tuyến Việt Nam luôn ưu tiên phát triển bền vững dựa trên sự tin cậy và quyền lợi hợp pháp của toàn thể quý hội viên. TONY05-28